Website:	http://www.babyauthority.com
Website Description:	A website that sells modern baby products such as, crib bedding, nursery furniture, strollers and highchairs.
Test Created On:	November 2, 2009, 12:33PM (over 2 years ago)
Testers Requested:	2
Want Testers that...	are parents, or are going to be parents.
Testers From:	United States

1. Results by Tester

• Tester: A3BD9V8K6G3CQV
• Tester: AGZPORTNVESQP

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Results By Tester Detail

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Qualification Answers

Question	Answer
Are you currently a parent, or are you planning to be one soon? view all answers to this question	Yes, I am currently a parent. My son was born this past July. He is our first child.
Have you ever purchased baby products online? view all answers to this question	Yes, I have purchased baby products online on several occassions. Most of the time, we order from Amazon.com for hard to find clothes (specific colors) and blankets.
Have you ever used a gift registry before? view all answers to this question	Yes, while my wife was pregnant, we register at Babies r us and Target. Target offers free gift cards when you sign up to register and they provide a discount to any eligible items that are left on the list.
Are you currently a parent, or are you planning to be one soon? view all answers to this question	Yes, I am currently a parent. My son was born this past July. He is our first child.
Have you ever purchased baby products online? view all answers to this question	Yes, I have purchased baby products online on several occassions. Most of the time, we order from Amazon.com for hard to find clothes (specific colors) and blankets.
Have you ever used a gift registry before? view all answers to this question	Yes, while my wife was pregnant, we register at Babies r us and Target. Target offers free gift cards when you sign up to register and they provide a discount to any eligible items that are left on the list.

Usability Test Answers

Question	Answer
Is the purpose of the site clear? What would you say the purpose of the site is? view all answers to this question	The interactive homepage sends a clear message as to what this site is for. I found the picture categories on the bottom ("cribs", "strollers") very useful in accessing what the site provides. Although the site provides cribs, crib set, strollers and accessories, it is confined to only include modern models and styles.
What did you like and dislike about the site? Please be specific. view all answers to this question	I am a big fan of the simplicity of the site. This can stem from the fact that when navigating the site, there is very little on the borders that can distract you from what you are looking for. Other baby sites, or baby sections of larger retailers, tend to seem very cluttered. One thing I did not like is when I navigated the links on the left side, the "expansion" would reset after clicking. For example, when wanting to view strollers, I clicked "view all". But once I decided to look more into detail, the left links would reset, so I would need to click on it again.
Is there anything that should be added to the site? Anything that isn't needed? view all answers to this question	Something that I have personally been looking for are crib and stroller accessories. Specifically, toys to hang or organizational pouches that can be latched on the side of a crib or stroller. We were thinking it would be nice to get a mobile for a stroller, since when the baby is lying in there and we go for a walk when it is cold or windy, having the baby covered in there leaves little to "stimulate" the baby. I don't think anything should be omitted from the site. If anything, the site at this point has the bare essentials.
What about the site did you find the most confusing? How would you make it clearer? view all answers to this question	The information on the bottom is hard to decipher or understand quickly as your other sections. The customer service section, I tried clicking on "customer service", but it is not a link. Perhaps a visual or a set customer service page would help.
Would you use the website's service or buy its product(s)? Why or why not? view all answers to this question	Given that my son is currently 4 months old, I am very intrigued by the products that this site offers. I'm sure every parent wishes to make their child unique, that is why I am reluctant to buy mass produced/cliche products from Target or somewhere else. Several times we have walked down the street with our stroller, only to find two or three other couples with the same stroller. I feel this site will provide unique options.
What is the return policy for Furniture made by Nurseryworks? view all answers to this question	"You will be able to return products, with the exception of the all furniture, Sale, Clearance and Custom ordered products within 60 days of the date of purchase for a full refund. " It seems that we can return all products, including Furniture made by Nurseryworks, within the 60 limit and in original packaging. The site did not specifically mention any exemptions for its products.
Can you return crib bedding if you received it 65 days ago and you have washed it once? view all answers to this question	No, I don't think you would be able to return this. I believe the rule is that it needs to be in original packaging and in original "state". The product should also be returned within 60 days.
Search for the Lulu crib bedding set by Glenna Jean. Did you find it easy to locate? view all answers to this question	I found it very difficult to locate. I first searched using the left links, but was not sure under what category to look for the designer (girl, boy, gender neutral). I then saw the Brands link on the top of the page (hoping it would list the designers) and I selected Glenna Jean. Even then, there were many products listed and listed by alphabetical order. Once I got to the "L" section of the products, I did not see the Lulu Crib Bedding.
If you purchased a crib bedding set, have used it once, and would like to exchange it for another set on the website, can you do this, and if so, what is the time frame? view all answers to this question	I believe you can, though I think you need to contact the site first. 60 days seems to be a rule of thumb for this site's returns, but given they ask for original packaging for returns and exchanges, this could be a problem in this situation.
If you had a question about a product, how would you contact us to answer your question? view all answers to this question	Given that a contact phone number is prominently listed on the top of the page, I would call first. The number is a lot easier to identify and find than the customer service information at the bottom of the page.

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Qualification Answers

Question	Answer
Are you currently a parent, or are you planning to be one soon? view all answers to this question	I have three female daughters ages 2,3, and 3 wks
Have you ever purchased baby products online? view all answers to this question	Yes I have purchased through several websites
Have you ever used a gift registry before? view all answers to this question	Yes for my first two children I used gift registries
Are you currently a parent, or are you planning to be one soon? view all answers to this question	--- {}
Have you ever purchased baby products online? view all answers to this question	--- {}
Have you ever used a gift registry before? view all answers to this question	--- {}

Usability Test Answers

Question	Answer
Is the purpose of the site clear? What would you say the purpose of the site is? view all answers to this question	The purpose of this site is very clear. The purpose of this site is for baby items such as cribs, crib bedding strollers etc.
What did you like and dislike about the site? Please be specific. view all answers to this question	I like the bright colors, and pictures are very inviting. I do not like on the home page, the way the columns are set up along the bottom of the page i.e. the customer service, shop with confidence, special promotions columns. I feel they look out of place. Also the text is too fast to read on the home page, when it is switching from the stroller to the crib set etc.
Is there anything that should be added to the site? Anything that isn't needed? view all answers to this question	Nothing added nothing needed.
What about the site did you find the most confusing? How would you make it clearer? view all answers to this question	Really nothing is confusin, except that phone number in the top right corner. It should be specified what it is for.
Would you use the website's service or buy its product(s)? Why or why not? view all answers to this question	Yes I would. I think the products are wonderful for a baby. I also like the large pictures, and information is helpful. I also think that the site is very easy to use
What is the return policy for Furniture made by Nurseryworks? view all answers to this question	365 day exchanges, 60 day returns, no restocking fee,and free return shipping
Can you return crib bedding if you received it 65 days ago and you have washed it once? view all answers to this question	You must email customer support if longer than 60 days but will determine if product is in original condition, therefore if you washed it you nay not return it
Search for the Lulu crib bedding set by Glenna Jean. Did you find it easy to locate? view all answers to this question	I was able to locate it by typing "lulu" in the keyword search bar
If you purchased a crib bedding set, have used it once, and would like to exchange it for another set on the website, can you do this, and if so, what is the time frame? view all answers to this question	Products must be in original condition. Baby authority determines this. If the bedding was used this is not original condition and most likely cannot be returned
If you had a question about a product, how would you contact us to answer your question? view all answers to this question	There are numerous ways to contact baby authority. If you click on "contact us" You may email internally, call or even live chat which is very convenient

2. Results by Test Questions

table of contents

Usability Test Questions

Question	Answer	Tester
Is the purpose of the site clear? What would you say the purpose of the site is?	The interactive homepage sends a clear message as to what this site is for. I found the picture categories on the bottom ("cribs", "strollers") very useful in accessing what the site provides. Although the site provides cribs, crib set, strollers and accessories, it is confined to only include modern models and styles. A3BD9V8K6G3CQV Male | 18-24 | Under $50,000 College Graduate The purpose of this site is very clear. The purpose of this site is for baby items such as cribs, crib bedding strollers etc. AGZPORTNVESQP Female | 25-34 | Under $50,000 High school graduate
What did you like and dislike about the site? Please be specific.	I am a big fan of the simplicity of the site. This can stem from the fact that when navigating the site, there is very little on the borders that can distract you from what you are looking for. Other baby sites, or baby sections of larger retailers, tend to seem very cluttered. One thing I did not like is when I navigated the links on the left side, the "expansion" would reset after clicking. For example, when wanting to view strollers, I clicked "view all". But once I decided to look more into detail, the left links would reset, so I would need to click on it again. A3BD9V8K6G3CQV Male | 18-24 | Under $50,000 College Graduate I like the bright colors, and pictures are very inviting. I do not like on the home page, the way the columns are set up along the bottom of the page i.e. the customer service, shop with confidence, special promotions columns. I feel they look out of place. Also the text is too fast to read on the home page, when it is switching from the stroller to the crib set etc. AGZPORTNVESQP Female | 25-34 | Under $50,000 High school graduate
Is there anything that should be added to the site? Anything that isn't needed?	Something that I have personally been looking for are crib and stroller accessories. Specifically, toys to hang or organizational pouches that can be latched on the side of a crib or stroller. We were thinking it would be nice to get a mobile for a stroller, since when the baby is lying in there and we go for a walk when it is cold or windy, having the baby covered in there leaves little to "stimulate" the baby. I don't think anything should be omitted from the site. If anything, the site at this point has the bare essentials. A3BD9V8K6G3CQV Male | 18-24 | Under $50,000 College Graduate Nothing added nothing needed. AGZPORTNVESQP Female | 25-34 | Under $50,000 High school graduate
What about the site did you find the most confusing? How would you make it clearer?	The information on the bottom is hard to decipher or understand quickly as your other sections. The customer service section, I tried clicking on "customer service", but it is not a link. Perhaps a visual or a set customer service page would help. A3BD9V8K6G3CQV Male | 18-24 | Under $50,000 College Graduate Really nothing is confusin, except that phone number in the top right corner. It should be specified what it is for. AGZPORTNVESQP Female | 25-34 | Under $50,000 High school graduate
Would you use the website's service or buy its product(s)? Why or why not?	Given that my son is currently 4 months old, I am very intrigued by the products that this site offers. I'm sure every parent wishes to make their child unique, that is why I am reluctant to buy mass produced/cliche products from Target or somewhere else. Several times we have walked down the street with our stroller, only to find two or three other couples with the same stroller. I feel this site will provide unique options. A3BD9V8K6G3CQV Male | 18-24 | Under $50,000 College Graduate Yes I would. I think the products are wonderful for a baby. I also like the large pictures, and information is helpful. I also think that the site is very easy to use AGZPORTNVESQP Female | 25-34 | Under $50,000 High school graduate
What is the return policy for Furniture made by Nurseryworks?	"You will be able to return products, with the exception of the all furniture, Sale, Clearance and Custom ordered products within 60 days of the date of purchase for a full refund. " It seems that we can return all products, including Furniture made by Nurseryworks, within the 60 limit and in original packaging. The site did not specifically mention any exemptions for its products. A3BD9V8K6G3CQV Male | 18-24 | Under $50,000 College Graduate 365 day exchanges, 60 day returns, no restocking fee,and free return shipping AGZPORTNVESQP Female | 25-34 | Under $50,000 High school graduate
Can you return crib bedding if you received it 65 days ago and you have washed it once?	No, I don't think you would be able to return this. I believe the rule is that it needs to be in original packaging and in original "state". The product should also be returned within 60 days. A3BD9V8K6G3CQV Male | 18-24 | Under $50,000 College Graduate You must email customer support if longer than 60 days but will determine if product is in original condition, therefore if you washed it you nay not return it AGZPORTNVESQP Female | 25-34 | Under $50,000 High school graduate
Search for the Lulu crib bedding set by Glenna Jean. Did you find it easy to locate?	I found it very difficult to locate. I first searched using the left links, but was not sure under what category to look for the designer (girl, boy, gender neutral). I then saw the Brands link on the top of the page (hoping it would list the designers) and I selected Glenna Jean. Even then, there were many products listed and listed by alphabetical order. Once I got to the "L" section of the products, I did not see the Lulu Crib Bedding. A3BD9V8K6G3CQV Male | 18-24 | Under $50,000 College Graduate I was able to locate it by typing "lulu" in the keyword search bar AGZPORTNVESQP Female | 25-34 | Under $50,000 High school graduate
If you purchased a crib bedding set, have used it once, and would like to exchange it for another set on the website, can you do this, and if so, what is the time frame?	I believe you can, though I think you need to contact the site first. 60 days seems to be a rule of thumb for this site's returns, but given they ask for original packaging for returns and exchanges, this could be a problem in this situation. A3BD9V8K6G3CQV Male | 18-24 | Under $50,000 College Graduate Products must be in original condition. Baby authority determines this. If the bedding was used this is not original condition and most likely cannot be returned AGZPORTNVESQP Female | 25-34 | Under $50,000 High school graduate
If you had a question about a product, how would you contact us to answer your question?	Given that a contact phone number is prominently listed on the top of the page, I would call first. The number is a lot easier to identify and find than the customer service information at the bottom of the page. A3BD9V8K6G3CQV Male | 18-24 | Under $50,000 College Graduate There are numerous ways to contact baby authority. If you click on "contact us" You may email internally, call or even live chat which is very convenient AGZPORTNVESQP Female | 25-34 | Under $50,000 High school graduate

table of contents

Qualification Test Questions

Question	Answer	Tester
Are you currently a parent, or are you planning to be one soon?	Yes, I am currently a parent. My son was born this past July. He is our first child. A3BD9V8K6G3CQV Male | 18-24 | Under $50,000 College Graduate I have three female daughters ages 2,3, and 3 wks AGZPORTNVESQP Female | 25-34 | Under $50,000 High school graduate
Have you ever purchased baby products online?	Yes, I have purchased baby products online on several occassions. Most of the time, we order from Amazon.com for hard to find clothes (specific colors) and blankets. A3BD9V8K6G3CQV Male | 18-24 | Under $50,000 College Graduate Yes I have purchased through several websites AGZPORTNVESQP Female | 25-34 | Under $50,000 High school graduate
Have you ever used a gift registry before?	Yes, while my wife was pregnant, we register at Babies r us and Target. Target offers free gift cards when you sign up to register and they provide a discount to any eligible items that are left on the list. A3BD9V8K6G3CQV Male | 18-24 | Under $50,000 College Graduate Yes for my first two children I used gift registries AGZPORTNVESQP Female | 25-34 | Under $50,000 High school graduate
Are you currently a parent, or are you planning to be one soon?	Yes, I am currently a parent. My son was born this past July. He is our first child. A3BD9V8K6G3CQV Male | 18-24 | Under $50,000 College Graduate --- {} AGZPORTNVESQP Female | 25-34 | Under $50,000 High school graduate
Have you ever purchased baby products online?	Yes, I have purchased baby products online on several occassions. Most of the time, we order from Amazon.com for hard to find clothes (specific colors) and blankets. A3BD9V8K6G3CQV Male | 18-24 | Under $50,000 College Graduate --- {} AGZPORTNVESQP Female | 25-34 | Under $50,000 High school graduate
Have you ever used a gift registry before?	Yes, while my wife was pregnant, we register at Babies r us and Target. Target offers free gift cards when you sign up to register and they provide a discount to any eligible items that are left on the list. A3BD9V8K6G3CQV Male | 18-24 | Under $50,000 College Graduate --- {} AGZPORTNVESQP Female | 25-34 | Under $50,000 High school graduate

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